Given that it’s the start of the holiday season again, I was trying to think of a topic to talk about specifically related to this time of the year. Interestingly enough, what I came up with is something that’s been in the news quite a bit lately and it deals with Starbucks.
It appears as if many people have been in an uproar lately about the “holiday” coffee cups Starbucks is using this season. In years past, the ones they used were a lot more festive, wishing people happy holidays and having plenty of creative designs on them. But this year, they are completely blank with the exception of their logo and being the color red.
According to the Starbuck’s vice president of design and content, “This year we wanted to usher in the holidays with a purity of design that welcomes all of our stories.” Yet there’s been an enormous amount of people who have been extremely unhappy about this move, accusing them of being too politically correct and destroying part of the good cheer of Christmas.
I honestly have to say one word on this issue that people are making out of this.
Really?
During a time when our world seems to have one violent act happening after another both on our home soil and abroad, I cannot understand why anyone would make this an issue. Add in the fact of all the other sufferings going on around the world, I’m truly struggling to understand why anyone feels the need to make the design of a company’s coffee cup such a big deal?
Truthfully, I applaud Starbucks for their decision this year on the design of their coffee cups. In this day and age, people seem to find any number of reasons to sue or complain about something, thus businesses are doing everything they can to avoid a PR nightmare. Thus I completely understand why Starbucks made the decision they did.
Nonetheless, I fall back on my main point here and repeat, our world has a lot more problems going on within it these days than what kind of cup a coffee business is using for the holiday season. Maybe if we just opened our hearts a little more, we might see how Starbucks is only trying to create unity amongst everyone this festive season. And maybe, if we all stopped complaining about things such as this, and instead start channeling that energy into praying or helping those less fortunate, our world might just be able to grow a little brighter this holiday season.
Happy Thanksgiving everyone and I wish each of you a happy start to the holiday seasons well…
Peace, love, light, and joy,
Andrew Arthur Dawson